Can We Use Science to Promote Behavior That Mitigates COVID-19?
A Virtual Conversation with Dr. Dominique Brossard, Professor and Chair, Department of Life Sciences Communication, University of Wisconsin-Madison
Thursday, October 22, 4 pm ET on Zoom
Hand washing, mask wearing and social distance are key to stemming coronavirus disease 2019 (COVID-19). But how should leaders encourage their use? Look to the science of persuasion, says Dr. Dominique Brossard, professor and chair in the Department of Life Sciences Communication at the University of Wisconsin-Madison.
On Thursday, October 22, Science Writers in New York invites you to join us on Zoom for a virtual conversation with SWINY co-chair David Levine and Dr. Brossard.
Dr. Brossard is part of a new National Academies of Science, Engineering, and Medicine group called the Societal Experts Action Network, or SEAN, whose goal is to facilitate rapid and actionable responses to social, behavioral and economic related COVID-19 questions. She was one of the authors of a report to the National Academy of Sciences that was intended to help decision makers identify strategies for increasing adherence to protective measures to mitigate the spread of COVID-19.
Dominique Brossard is professor and chair in the Department of Life Sciences Communication at the University of Wisconsin-Madison and an affiliate of the UW-Madison Robert & Jean Holtz Center for Science and Technology Studies, the UW-Madison Energy Institute, the UW-Madison Global Health Institute, the UW-Madison Nelson Institute for Environmental Studies, and the Morgridge Institute for Research. Her teaching responsibilities include courses in strategic communication theory and research, with a focus on science and risk communication.
Dr. Brossard’s research agenda focuses on the intersection between science, media and policy with the Science, Media and the Public (SCIMEP) research group, which she co-directs. A fellow of the American Association for the Advancement of Science and of the International Communication Association, Dr. Brossard is an internationally known expert in public opinion dynamics related to controversial scientific issues. She has published more than 100 research articles in outlets such as Science, Proceedings of the National Academy of Sciences, Science Communication, Public Understanding of Science, the International Journal of Public Opinion, and Communication Research and has been an expert panelist for the National Academy of Sciences, Engineering and Medicine (NASEM) on various occasions. In addition to SEAN, she serves on the NASEM Climate Communication Initiative Advisory Committee and is chair of the Advisory Committee for the Social, Behavioral and Economic Sciences at the National Science Foundation.
Thursday, October 22
4 to 5 pm ET